Question 1

What makes Digedtal different from other agencies?

Accepted Answer

Several factors set us apart from other digital agencies:

**Local Expertise with Global Standards:**
• Deep understanding of Cheshire business landscape
• International best practices and technologies
• Personal service with professional execution

**Full-Service Capability:**
• Web development, photography, and branding under one roof
• Seamless integration between all services
• Consistent quality across all disciplines

**Technical Excellence:**
• Modern technologies and frameworks
• Performance-focused development
• SEO-optimized from the ground up
• Mobile-first responsive design

We're not just a service provider - we're your digital growth partner.

Question 2

How long does it take to build a website?

Accepted Answer

The timeline for website development depends on the complexity and scope of your project. A simple brochure website typically takes 2-4 weeks, while a custom e-commerce platform or complex web application can take 8-16 weeks or more.

Here's a general breakdown:
• Simple website (5-10 pages): 2-4 weeks
• Business website with CMS: 4-6 weeks
• E-commerce website: 6-12 weeks
• Custom web application: 8-20+ weeks

We provide detailed project timelines during our initial consultation and keep you updated throughout the development process.

Question 3

How does payment work for projects?

Accepted Answer

We typically work on a staged payment structure tied to project milestones, so you only pay as work progresses and you are happy with the results. We accept bank transfer and credit card. Every project is scoped individually, so we will walk you through the exact payment schedule during your free initial consultation. There are no hidden fees and no surprises.

Question 4

What types of photography services do you offer?

Accepted Answer

We offer a comprehensive range of professional photography services across Cheshire:

**Event Photography:**
• Corporate events and conferences
• Weddings and celebrations
• Charity galas and fundraisers
• Product launches and openings
• Awards ceremonies

**Business Photography:**
• Professional headshots
• Corporate portraits
• Office and workplace photography
• Team photos
• LinkedIn profile pictures

**Drone Photography:**
• Aerial property photography
• Construction progress documentation
• Event aerial coverage
• Landscape and architectural shots
• Real estate marketing

All our photography packages include professional editing, high-resolution digital delivery, and various print options.

Question 5

Do you provide ongoing website maintenance?

Accepted Answer

Yes, we offer comprehensive website maintenance packages to keep your site secure, updated, and performing optimally.

**Our maintenance services include:**
• Security updates and patches
• Content updates and changes
• Performance monitoring and optimization
• Regular backups
• SSL certificate management
• Analytics reporting
• Technical support

**Maintenance Packages:**
• Basic: Monthly updates and monitoring
• Standard: Bi-weekly updates plus content changes
• Premium: Weekly monitoring plus priority support

All maintenance packages include hosting, security monitoring, and emergency support. Contact us for a tailored maintenance quote based on your specific requirements.

Question 6

How quickly will I receive my photos?

Accepted Answer

Our delivery times vary depending on the type of photography and package selected:

**Same-Day Highlights:**
• Event photography: 2-4 hours after the event
• Perfect for social media and immediate marketing

**Standard Delivery:**
• Event photography: 48-72 hours
• Business photography: 5-7 business days
• Wedding photography: 2-3 weeks

**Full Gallery Delivery:**
• Complete event galleries: 1-2 weeks
• Wedding collections: 4-6 weeks
• Commercial projects: 2-3 weeks

All photos are professionally edited and delivered via secure online gallery with download options, print ordering, and sharing capabilities.

Question 7

What's included in a complete branding package?

Accepted Answer

Our comprehensive branding packages create a cohesive visual identity for your business:

**Logo Design:**
• Primary logo and variations
• Horizontal and stacked versions
• Icon/symbol versions
• Black, white, and color variations

**Brand Guidelines:**
• Color palette with hex, RGB, CMYK codes
• Typography specifications
• Logo usage guidelines
• Do's and don'ts for brand consistency

**Marketing Materials:**
• Business card design
• Letterhead and envelope design
• Email signature template
• Social media profile templates

We also provide brand consultation to ensure your identity aligns with your business goals and target audience.

Question 8

What technologies do you use for web development?

Accepted Answer

We use modern, proven technologies to build robust and scalable websites:

**Backend Technologies:**
• Laravel (PHP) - Our primary framework for complex applications
• WordPress - For content-heavy websites and blogs
• Node.js - For real-time applications

**Frontend Technologies:**
• HTML5, CSS3, JavaScript (ES6+)
• Tailwind CSS for responsive design
• Alpine.js and Livewire for interactive components
• React or Vue.js for complex frontends

**Database & Infrastructure:**
• MySQL, PostgreSQL, SQLite
• Cloud hosting (AWS, Digital Ocean)
• Git version control
• SSL certificates and security best practices

We choose the right technology stack based on your specific needs, budget, and long-term goals.

Question 9

What is included in a website design project?

Accepted Answer

A website design project with Digedtal covers everything from initial discovery and wireframing through to design, development, content integration, SEO foundations, and launch. Every site we build is mobile-first, fast-loading, and built with clean code. We handle hosting setup, contact forms, Google Analytics integration, and a sitemap submission to Google. You also receive a handover session so you can update basic content yourself.

Question 10

How long does a website design project take?

Accepted Answer

Most brochure and small business websites take between four and eight weeks from start to launch. Custom web applications with bookings, e-commerce, or member portals typically take eight to sixteen weeks. The timeline depends on how quickly content (text, photos, logos) is provided and how many rounds of feedback are needed. We give you a clear project plan at the start so you always know what is happening next.

Question 11

Do you build websites on WordPress or custom platforms?

Accepted Answer

We build bespoke websites using Laravel, a professional PHP framework trusted by thousands of businesses worldwide. We do not use WordPress or page-builders because they add unnecessary weight, security vulnerabilities, and limits on what you can do. Our custom-built sites are faster, more secure, and can be extended to do exactly what your business needs without plugin conflicts or licensing fees. If you have an existing WordPress site you want to migrate, we can help with that too.

Question 12

Will my new website rank on Google?

Accepted Answer

Every website we build includes solid SEO foundations: proper title tags, meta descriptions, structured data (Schema.org JSON-LD), a sitemap, fast page speeds, and mobile-first design. We also write keyword-optimised content for your core pages. Long-term ranking depends on ongoing content and link-building, but we set you up correctly from day one so Google can find and index your site immediately.

Question 13

Can you redesign my existing website?

Accepted Answer

Yes. Redesigns are one of our most common projects. We start with an audit of your current site to understand what is working, what is not, and what content needs to be carried over. We then build a completely new site while keeping your existing URLs intact where possible to protect your current Google rankings. The old site stays live until the new one is ready to go.

Question 14

Do you offer website maintenance after launch?

Accepted Answer

Yes. We offer ongoing maintenance packages that cover security updates, performance monitoring, content updates, and technical support. Many clients keep us on a monthly retainer so they have a reliable team to call when something needs changing. We can also provide one-off support if you just need something fixed rather than a monthly arrangement.

Question 15

What kind of custom web applications do you build?

Accepted Answer

We build bespoke Laravel web applications including customer portals, CRM systems, booking and reservation platforms, inventory management tools, subscription and membership sites, e-commerce solutions, and API integrations with third-party services like Stripe, HubSpot, and Xero. If you have a manual process that could be automated or a gap in existing software, we can build something that fits your workflow exactly.

Question 16

How do I know if I need a custom application or a standard website?

Accepted Answer

A standard website is ideal if you need to showcase your business, list your services, and allow people to contact you. A custom application is the right choice if you need users to log in, manage data, automate tasks, process payments, or if off-the-shelf software does not quite fit. We offer a free consultation where we listen to your requirements and advise honestly on which approach makes sense for your budget and goals.

Question 17

What does a business photography session include?

Accepted Answer

A business photography session typically includes a pre-shoot consultation to understand your brand and how the images will be used, the shoot itself (on location or at your premises), full professional editing of all selected images, and delivery of high-resolution files plus web-optimised versions. We cover headshots, team photos, product photography, office or venue shots, and lifestyle images showing your team at work.

Question 18

How soon will I receive my photos after the shoot?

Accepted Answer

Edited images are typically delivered within five to seven working days of the shoot. Larger shoots or event photography may take up to ten working days. You will receive a private online gallery to review and download your images. If you need images faster for a launch or deadline, let us know and we will do our best to accommodate.

Question 19

Can you come to my business premises for a photography shoot?

Accepted Answer

Yes. Most of our business photography is done on location at your premises, whether that is an office, shop, workshop, or outdoor setting. Shooting at your own location gives the images an authentic feel that reflects your actual brand and environment. We can also arrange studio shoots if you prefer a clean, controlled background.

Question 20

Why do professional business photos matter for my website?

Accepted Answer

Stock photos look generic and visitors can spot them instantly. Real photos of your team, premises, and work build trust and make your brand feel genuine. Studies consistently show that websites with authentic photography convert more visitors into enquiries. Professional images also improve your Google Business Profile and social media, making your whole online presence look more credible.

Question 21

Do you offer event photography for business events?

Accepted Answer

Yes. We cover corporate events, product launches, networking events, conferences, and award ceremonies. Event photography is ideal for creating content for your website, LinkedIn, and marketing materials. We work discreetly and professionally so your guests barely notice us, capturing natural moments as well as any formal group or presentation shots you need.

Question 22

What qualifications do your drone pilots have?

Accepted Answer

All our drone operations are conducted by a Civil Aviation Authority (CAA) registered operator. We hold a GVC (General Visual Line of Sight Certificate) qualification and full commercial drone insurance. We comply with all UK Drone Code requirements and carry out site-specific risk assessments before every flight. You can fly with complete confidence that your project is legal and professionally handled.

Question 23

What can drone photography be used for?

Accepted Answer

Drone photography and video is used for property and estate agent listings, construction site progress documentation, large venue or event overview shots, land surveys, agricultural monitoring, promotional videos for businesses, and tourism or hospitality marketing. Aerial footage makes any property or location look spectacular and gives potential customers a perspective that ground-level photos simply cannot provide.

Question 24

Are there any restrictions on where drones can fly?

Accepted Answer

Yes. Under UK law, drones cannot be flown within certain distances of airports, over crowds of people, or in specific restricted zones without additional permissions. Before every shoot we check the airspace using official tools and apply for any necessary permissions. Most rural and suburban locations in Cheshire can be covered without restriction. If your site has specific constraints, we will advise you during the booking process.

Question 25

What happens if the weather is bad on the day of the drone shoot?

Accepted Answer

We monitor weather conditions closely before every shoot. Drones cannot safely fly in high winds (above around 20 mph), heavy rain, or very low visibility. If conditions are unsuitable, we will reschedule at no extra charge. We always try to give as much notice as possible. For time-sensitive projects, we recommend booking with a flexible date window to allow for weather delays.

Question 26

Can you produce drone video as well as still images?

Accepted Answer

Yes. We offer both aerial still photography and 4K drone video footage. Video is ideal for property tours, promotional content, and social media. We can deliver raw footage or fully edited video with music and titles. Combining aerial footage with ground-level photography in a single shoot is a popular option that provides maximum value and variety of content.

Question 27

What is included in a branding package?

Accepted Answer

A full branding package includes a logo (provided in all formats for print and digital use), a colour palette, typography selection, brand guidelines document, business card design, and social media profile graphics. We can also create letterheads, email signatures, and other branded materials. Everything is designed to work together consistently across your website, print, and social media.

Question 28

How long does a logo design take?

Accepted Answer

A logo design project typically takes two to three weeks. The process starts with a brief and discovery session where we learn about your business, competitors, and target audience. We then produce three distinct concepts for you to review. After your feedback, we refine the chosen direction until you are completely happy. Rush turnarounds can be arranged if you have a deadline.

Question 29

Do I own my logo and brand assets after the project?

Accepted Answer

Yes. Once the project is paid in full, all brand assets and intellectual property transfer to you. You receive source files (AI, EPS, SVG) so you are never dependent on us to make changes. You can use your logo with any printer, web designer, or marketing agency without any licensing restrictions.

Question 30

Can you update or refresh my existing logo without a full rebrand?

Accepted Answer

Absolutely. Logo refreshes are a popular option for established businesses that want a more modern look without losing brand recognition. We can modernise your typography, clean up proportions, improve scalability, or update colours while keeping the core identity your customers already know. It is a cost-effective way to update your brand without starting from scratch.

Question 31

Do you offer SEO services for Cheshire businesses?

Accepted Answer

Yes. We provide local SEO services designed specifically for Cheshire businesses. This includes on-page optimisation (title tags, meta descriptions, headings, content), technical SEO (site speed, structured data, mobile usability, canonicals), Google Business Profile optimisation, and content strategy. We focus on ranking for the searches your actual customers make, not vanity metrics.

Question 32

How long does SEO take to show results?

Accepted Answer

SEO is a long-term investment. Most businesses start to see measurable improvements in rankings and traffic within three to six months of consistent work. Highly competitive keywords in large markets can take longer. Local searches in Cheshire, however, are much less competitive than national terms, so local SEO typically produces visible results faster. We track progress monthly so you always have transparency on what is working.

Question 33

Do you run Google Ads (PPC) campaigns?

Accepted Answer

Yes. We set up and manage Google Ads campaigns for Cheshire businesses looking for faster results alongside longer-term SEO. We handle keyword research, ad copy, landing page alignment, bid strategy, and monthly reporting. Unlike large agencies, you deal directly with the person managing your account, not an account manager passing messages. We are transparent about spend and results.

Question 34

Can you manage our social media accounts?

Accepted Answer

Yes. We offer social media management for businesses who want a consistent professional presence on platforms like Instagram, Facebook, and LinkedIn without having to do it themselves. This includes content creation, post scheduling, basic community management, and monthly performance reporting. We can also set up new social media profiles with properly optimised bios, links, and branded cover images.

Question 35

What is Google Business Profile and why does it matter?

Accepted Answer

Google Business Profile (formerly Google My Business) is the listing that appears when someone searches for your business or a related service in your area. It shows your address, phone number, opening hours, reviews, and photos. It is the most important free tool for local businesses trying to appear on Google Maps and in local search results. We optimise your profile with the correct service categories, keyword-rich descriptions, regular photo updates, and review management guidance.

Question 36

What areas of Cheshire do you cover?

Accepted Answer

We are based in Northwich and work with businesses across the whole of Cheshire, including Chester, Knutsford, Macclesfield, Wilmslow, Warrington, Crewe, Nantwich, Congleton, and Sandbach. We also work with clients further afield across the UK and internationally for services that do not require a physical visit, such as web development, branding, and digital marketing.

Question 37

How do I get started with a project?

Accepted Answer

The simplest way to get started is to fill in the contact form on our website or send us an email. We will get back to you within one working day to arrange a free, no-obligation consultation by phone, video call, or in person if you are local to Northwich. During that call we learn about your business, goals, and budget, and advise on the best approach. There is no pressure and no commitment required.

Question 38

Do you work with start-ups and small businesses?

Accepted Answer

Yes, and we enjoy it. Many of our favourite projects have been with early-stage businesses who needed a professional online presence from day one. We understand that budgets are tighter at the start, and we scope projects honestly to deliver maximum value at the right scale. A well-built small website will always outperform a bloated expensive one if it is properly optimised for search and conversion.

Question 39

What information do you need from me to start a project?

Accepted Answer

To get started we typically need: a brief description of your business and what you want the project to achieve, any existing branding (logo, colours, fonts), examples of websites or designs you like, the content you want on the site (text and images, or notes on what needs writing), and your deadline if you have one. We can work with whatever you have and help fill in the gaps through the discovery process.

Question 40

What if I am not happy with the work?

Accepted Answer

We work in stages with regular check-ins and review points built into every project, so issues are caught early rather than at the end. If you are ever unhappy with a direction, we address it immediately. We do not consider a project complete until you are genuinely satisfied with the result. Our reputation is built on long-term relationships with clients who recommend us, so getting it right matters to us beyond just the contract.

Question 41

Do you offer hosting and domain registration?

Accepted Answer

Yes. We can handle domain registration, web hosting, SSL certificates, and email setup so you have everything in one place. Our hosting is on UK-based servers for better performance for Cheshire visitors. We can also work with your existing hosting provider if you prefer. We will always advise you on the best setup for your specific needs.

Question 42

Can I update my website myself once it is live?

Accepted Answer

Yes. All our websites include a simple content management area where you can update text, images, and blog posts without any technical knowledge. We provide a handover session when the site launches to walk you through how everything works. For more complex changes like new pages or features, we are always available to help.

Frequently Asked Questions