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Web Development
PostcodeMap - Regional Insights Platform
SaaS platform turning UK postcode data into interactive heat maps and circle maps - CSV upload, embeddable maps, REST API, and tiered pricing.
Project Overview
PostcodeMap is a SaaS platform that transforms UK postcode data into interactive heat maps and circle maps - used by sales teams, retailers, and public sector organisations to visualise regional data in client meetings and internal reporting.
Digedtal built the full product experience: CSV upload and data processing, interactive map rendering, embeddable map widgets, a REST API, and tiered subscription pricing. The marketing site communicates the product's value proposition - turning raw postcode data into visual insights that win meetings.
This is one of Digedtal's most feature-rich SaaS builds, combining data visualisation, API design, and subscription commerce in a single platform.
Digedtal built the full product experience: CSV upload and data processing, interactive map rendering, embeddable map widgets, a REST API, and tiered subscription pricing. The marketing site communicates the product's value proposition - turning raw postcode data into visual insights that win meetings.
This is one of Digedtal's most feature-rich SaaS builds, combining data visualisation, API design, and subscription commerce in a single platform.
The Challenge
- • Building performant interactive map rendering for large UK postcode datasets
- • Designing a CSV upload and processing pipeline accessible to non-technical users
- • Creating tiered SaaS pricing, API access, and embeddable widgets within one cohesive product
The Results
- ✓ Interactive heat map and circle map generation from CSV postcode uploads
- ✓ Embeddable map widgets for client websites and internal dashboards
- ✓ REST API enabling integration with CRM and business intelligence tools
- ✓ Tiered SaaS pricing structure with self-service account management
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